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The Journey Economy: Mapping MENA's Travel and Experiences Market

Beyond hotel counts: pilgrimage volumes, giga-project supply and the young intra-regional traveller reshaping the region's visitor economy

GCC · MENA

15 JUL 202611 MINCLOSED

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A Synchronised Peak

The Middle East and North Africa closed 2025 with something the region's travel industry had never produced before: simultaneous record years in every major national market at once. Dubai received 19.59 million international overnight visitors, its third consecutive record, per the Dubai Department of Economy and Tourism. Morocco posted 19.8 million arrivals, blowing through a target originally set for 2026. Egypt's State Information Service reported historic growth to roughly 19 million tourists. Qatar logged 5.1 million international arrivals, its best year since records began. And Saudi Ar…

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